Assignment: Create your own brand and label for hot sauce. Then Mock-up your label on a hot sauce bottle.
Approach: I wanted to add humor to my brand, as many preexisting brands do. I created the Horny Devil as a mascot for my brand, then added a heat level graphic on one side of the label with nutrition information on the other side. Finally, I mocked-up my label on a hot sauce bottle, adding devil horns to the cap to add visual interest as well as creating "handles" for users to more easily screw the cap on and off.
Created with Procreate and Adobe Photoshop
